How would you rate our product overall? Product Survey Question
Get a clear, quantifiable snapshot of how users feel about your product and identify satisfaction trends before they impact retention.
Question type
Rating scale 1-5
Primary metric
CSAT (Customer Satisfaction Score)
Answer scale variations
| Style | Options |
|---|---|
| Typical choice | Very dissatisfied Dissatisfied Neutral Satisfied Very satisfied |
| More emphatic | Not satisfied at all Not satisfied Neutral Satisfied Completely satisfied |
| Quality-focused | Poor Below average Average Good Excellent |
| Experience-based | Very bad experience Bad experience Okay experience Good experience Very good experience |
| Value-oriented | Not worth it Below expectations Meets expectations Exceeds expectations Outstanding value |
Follow-Up Questions
Understanding why customers give certain ratings is often more valuable than the rating itself. These follow-up questions help you dig deeper into the reasoning behind satisfaction scores and identify specific areas for improvement or celebration.
This open-ended follow-up captures the context behind the score, revealing whether satisfaction stems from specific features, support interactions, or broader product experience.
Categorical responses let you quantify which product dimensions drive satisfaction most, making it easier to prioritize improvements and track trends over time.
Even satisfied customers have unmet needs—this question uncovers opportunities to increase loyalty and turn good experiences into exceptional ones.