How satisfied are you with the clarity of the information provided? Product Survey Question
Measure how effectively your content communicates—clear information drives confident decisions, reduces support requests, and builds user trust.
Question type
Rating scale 1-5
Primary metric
CSAT (Customer Satisfaction Score)
Answer scale variations
| Style | Options |
|---|---|
| Typical choice | Very dissatisfied Dissatisfied Neutral Satisfied Very satisfied |
| Clarity-focused | Very unclear Unclear Somewhat clear Clear Very clear |
| Understanding-based | Didn't understand at all Hard to understand Somewhat understandable Easy to understand Completely understood |
| Information quality | Very confusing Confusing Acceptable Well-explained Perfectly clear |
Follow-Up Questions
Follow-up questions help you understand the "why" behind satisfaction scores and identify specific areas for improvement in your information delivery. They transform a single data point into actionable insights about content quality, presentation, and user needs.
This open-ended question reveals whether users found what they needed or if there are gaps in your information coverage, helping you prioritize content additions.
This categorizes clarity issues so you can focus improvements on the specific elements that confuse users most frequently, whether it's language, layout, or supporting materials.
This forward-looking question captures concrete suggestions for improvement directly from users who struggled with clarity, often revealing simple fixes you hadn't considered.
When to Use This Question
SaaS Products: Send this within 24 hours after a user completes onboarding or views key documentation via in-app modal or email, capturing immediate reactions when clarity issues are freshest and most actionable for your content team.
E-commerce: Trigger 3-5 days post-purchase through transactional email follow-up, specifically asking about product descriptions, sizing guides, and checkout instructions when customers have had time to receive and evaluate whether the information matched reality.
Mobile Apps: Deploy after users complete their first 2-3 core actions using an unobtrusive in-app prompt, targeting the moment when they've experienced your interface enough to judge if labels, tooltips, and instructions actually helped them succeed.
Web Apps: Present this immediately after support ticket resolution via embedded widget on the help center, focusing on whether your help articles, FAQs, or agent responses provided the clear guidance needed to solve their problem independently next time.
Digital Products: Ask within 48 hours of content delivery (course module, template download, digital guide) through automated email sequence, measuring whether instructions, tutorials, or getting-started materials gave them the confidence to implement what they purchased without frustration.
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