How satisfied are you with your onboarding experience? Product Survey Question

Measure first impressions that predict long-term retention and pinpoint onboarding friction before it costs you users.

How satisfied are you with your onboarding experience?
Very dissatisfied
Very satisfied

Question type

Rating scale 1-5

Primary metric

CSAT (Customer Satisfaction Score)

Answer scale variations

Comparison table
StyleOptions
Typical choiceVery dissatisfied
Dissatisfied
Neutral
Satisfied
Very satisfied
Experience-focusedPoor experience
Below expectations
Met expectations
Good experience
Excellent experience
Journey-orientedVery rough start
Rocky start
Okay start
Smooth start
Seamless start
Readiness-basedNot ready at all
Poorly prepared
Somewhat prepared
Well prepared
Fully ready

Follow-Up Questions

Understanding why users felt a certain way about onboarding reveals the specific touchpoints that worked or fell short. These follow-up questions help you identify which parts of your onboarding process need attention and what's already resonating with new users.

This captures the specific moments or features that made onboarding click for users, giving you proven elements to emphasize and replicate.

Pinpointing the weakest link in your onboarding flow lets you prioritize improvements where they'll have the biggest impact on new user success.

This open-ended question uncovers specific gaps or friction points that your structured onboarding might be missing, often revealing insights you hadn't considered.

When to Use This Question

SaaS Products: Survey users within 24-48 hours after completing their initial onboarding workflow using an in-app modal or email follow-up, catching feedback while the experience is fresh and identifying friction points before users churn.

E-commerce: Trigger this question immediately after a customer's first purchase is delivered and they've had 2-3 days to use the product, sent via post-purchase email sequence, helping you refine checkout flows and new customer communications while purchase satisfaction is high.

Mobile Apps: Present this survey after users complete 3-5 key actions or reach their first meaningful milestone (like creating their profile, completing a tutorial, or achieving their first goal) through an in-app slide-up prompt, capturing sentiment when they've experienced enough to form opinions but before frustration builds.

Web Apps: Deploy 7 days after account creation for users who have logged in at least twice, using a dismissible banner at the top of the dashboard, ensuring respondents have engaged meaningfully with core features while recent enough to recall specific onboarding moments.

Digital Products: Send within the first week after initial setup or content access, particularly right after users consume their first piece of content or complete an introductory module, delivered through automated email with a one-click response option, maximizing response rates by making feedback effortless while motivation is highest.

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