How satisfied are you with the value for money? Product Survey Question (+Answers)

Measure whether your pricing aligns with perceived value—the key driver of customer loyalty and a leading indicator of churn risk.

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Understanding why customers rate your value proposition a certain way helps you identify pricing concerns, feature gaps, or competitive positioning issues before they become churn triggers.

Comparison table
Style	Options
Typical choice	Very dissatisfied Dissatisfied Neutral Satisfied Very satisfied
Value perception	Poor value Below expectations Fair value Good value Excellent value
Worth assessment	Not worth it at all Not worth it Acceptable Worth it Great value for money
Price-quality balance	Overpriced Somewhat overpriced Fair price Good price Outstanding bargain

This reveals which value dimensions matter most to your customers, helping you prioritize improvements and refine your messaging around the elements that actually drive perceived value.

Open-ended improvement suggestions often surface specific pain points or feature requests that quantitative scores miss, giving you a clear roadmap for enhancing your value proposition.

This provides competitive intelligence and helps you understand if pricing perceptions are anchored to market rates or if customers are unaware of how you stack up.

When to Use This Question

SaaS Products: Send within 24 hours of plan upgrade or downgrade via in-app modal, catching users while they're actively evaluating their investment decision and most likely to provide honest feedback about pricing fit.

E-commerce: Trigger 7 days after delivery through email with single-click response, giving customers time to use the product and assess whether quality justifies price before their return window closes.

Mobile Apps: Ask immediately after in-app purchase completion using a slide-up overlay, capturing satisfaction at the exact moment users have committed financially and can compare perceived value against actual cost.

Web Apps: Deploy at the 30-day mark for trial conversions via contextual banner in billing section, reaching users right when they're deciding whether to continue paying and most focused on value assessment.

Digital Products: Present within 2 hours of course or template download through follow-up email, measuring satisfaction while the purchase experience is fresh and before they've fully consumed the content that might bias their value perception.

How satisfied are you with the value for money? Product Survey Question

Question type

Primary metric

Answer scale variations

Follow-Up Questions

When to Use This Question

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