How satisfied are you with the value for money? Product Survey Question
Measure whether your pricing aligns with perceived value—the key driver of customer loyalty and a leading indicator of churn risk.
Question type
Rating scale 1-5
Primary metric
CSAT (Customer Satisfaction Score)
Answer scale variations
| Style | Options |
|---|---|
| Typical choice | Very dissatisfied Dissatisfied Neutral Satisfied Very satisfied |
| Value perception | Poor value Below expectations Fair value Good value Excellent value |
| Worth assessment | Not worth it at all Not worth it Acceptable Worth it Great value for money |
| Price-quality balance | Overpriced Somewhat overpriced Fair price Good price Outstanding bargain |
Follow-Up Questions
Understanding why customers rate your value proposition a certain way helps you identify pricing concerns, feature gaps, or competitive positioning issues before they become churn triggers.
This reveals which value dimensions matter most to your customers, helping you prioritize improvements and refine your messaging around the elements that actually drive perceived value.
Open-ended improvement suggestions often surface specific pain points or feature requests that quantitative scores miss, giving you a clear roadmap for enhancing your value proposition.
This provides competitive intelligence and helps you understand if pricing perceptions are anchored to market rates or if customers are unaware of how you stack up.