How satisfied are you with the pricing? Product Survey Question
Understand if your pricing feels fair and competitive to users, helping you optimize your pricing strategy and reduce churn from cost concerns.
Question type
Rating scale 1-5
Primary metric
CSAT (Customer Satisfaction Score)
Answer scale variations
| Style | Options |
|---|---|
| Typical choice | Very dissatisfied Dissatisfied Neutral Satisfied Very satisfied |
| Value-focused | Poor value Below expectations Fair value Good value Excellent value |
| Direct approach | Not satisfied Somewhat dissatisfied Neutral Somewhat satisfied Completely satisfied |
| Expectation-based | Much worse than expected Worse than expected As expected Better than expected Much better than expected |
Follow-Up Questions
Understanding why customers feel a certain way about pricing helps you identify value perception gaps and pricing objections. These follow-up questions dig deeper into the factors driving their satisfaction rating.
This pinpoints which specific pricing element matters most to each customer, helping you prioritize pricing page improvements and address the most common concerns first.
This open-ended question uncovers concrete suggestions for pricing changes, whether that's different tier structures, add-on options, or clearer communication of value.
Understanding your competitive pricing position reveals whether you're winning or losing deals based on price, and whether customers see differentiated value beyond cost.